Pink M&M’s are Back
Each October M&Ms brings back its Pink Promise M&Ms, one of the many products that appear this time of year in the national effort to promote breast cancer awareness and raise money for research funds.
Marketed as a special “Promise Blend” in the United States, the pink M&Ms feature the Susan B. Koman Foundation’s moving ribbon and the words “For the Cure.” The company has promised to donate at least $500,000, or ten percent of the profits from the Promise Blend M&Ms, to the Komen Foundation and its efforts. M&Ms is also temporarily painting its NASCAR vehicle pink to show support for the Komen Foundation and breast cancer awareness.
For each package of pink M&Ms purchased in Canada, fifty cents will be donated to the Canadian Breast Cancer Foundation. The company has donated $300,000 towards the Foundation in the past few years, and says it hopes to match that amount in 2007.
M&Ms, chocolate, candy, breast cancer, research, pink, Canada, Breast Cancer Foundation
October 10th, 2007 at 10:30 am
[...] There are also ways to help others remain healthy, and get help if they are not healthy. There are foundations,a nd companies that support Breast Cancer Awareness, and other causes you might want to support. M&M’s is one such company. You can read about them here. [...]
October 11th, 2007 at 1:23 am
I’ve been keeping my out for Pink food stuff but I haven’t seen these.
October 12th, 2007 at 5:50 pm
I will have to look for those. I know someone who would really love to have pink M & Ms.
October 15th, 2007 at 3:48 am
[...] This month General Mills partnered with comedienne Ellen DeGeneres to create PinkTogether.com, a breast cancer support community centered around My Space. General Mills also launched several pink packaging initiatives to highlight the company’s $2 million donation to breast cancer causes. The campaign concept is being called Pink for the Cure, and participating brands include Cheerios, Nature Valley Granola Bars, Progresso Soup, Hamburger Helper dinners, Green Giant vegetables, Pillsbury, and Total among others. General Mills also reached out to the NASCAR audience and painted its car pink, just like the folks behind the pink M&Ms. [...]
October 17th, 2007 at 3:51 pm
[...] go along with their Pink Promise M&Ms, the #38 M&Ms Ford of Robert Yates Racing driven by David Gilliland bore a special pink paint [...]
October 18th, 2007 at 8:30 pm
[...] by the way, you haven’t seen the pink and white M&Ms, head over to Margie Alsbrook’s site, Limited Edition Foods. She’s got a great image of them over there. I have a half-eaten bag [...]
January 27th, 2008 at 9:34 pm
[...] philanthropic on the shelves at my local grocery store anymore. There’s no mention of a portion of any proceeds going to anyone. Whatever happened to all those charitable [...]